
Tan Sri Kong Hon Kong
( Founder and Executive Chairman )Tan Sri Kong Hon Kong , is the founder of Nirvana Asia Group and has been the Executive Chairman since October 1990. He was appointed as the Managing Director and Chief Executive Officer in February 2009. As the founder of the Group, Tan Sri Kong has been the driving force of Nirvana Asia Group’s development, growth and expansion, and is primarily responsible for formulating its overall development strategies and business plans. Tan Sri Kong is the honorary advisor of a number of organizations in Malaysia, including the Federation of Chinese Association of Malaysia. Tan Sri Kong has also been the honorary chairman of NV Foundation since July 2007.
“We take pride in Business Integrity, Professionalism and Care, as they form the core values of Nirvana Asia Group. Boasting a track record of more than 20 years, our vast experience permeates across our well-oriented and systematic business model which is backed by an elite squad. The collective business acumens and insights that we have translate into a business competency that immortalizes our legendary presence in the industry.”

Dato’ Sri Jeff Kong Yew Foong
( Group Chief Executive Officer )Dato’ Sri Jeff Kong Yew Foong succeeded Tan Sri Kong Hon Kong as CEO of Nirvana Asia Group in 2019. He has been an executive director since August 2005 and was primarily responsible for overseeing the entire management of the Group’s business operations before being appointed CEO. Aside from that, he has been a director for multiple principal subsidiaries within the Group. A bachelor’s degree in commerce graduate from Australia’s University of Melbourne, Dato’ Sri Jeff Kong was admitted as an associate member of the Australia Certified Practising Accountant Association in February 2001 and appointed an audit assistant at KPMG from February 2002 to July 2003 prior to joining Nirvana Asia as personal assistant to the managing director and chief executive officer.